Learn how to drive 1:1 Customer Engagement in this 50 page Growth Marketer's Guide

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Blueshift’s automation is powered by an Interaction Graph that stores each user’s stream of interactions with products or content. The Graph is continually enhanced with additional attributes including channel engagement, affinity scores & more. Marketers are fully in control of using the Graph to create rich segments & inject various forms of personalization into every communication, to drive 80-140% higher response rates